Re-creation of the past of historical buildings sits at the intersection of the spatio-temporal manifestation of cultural memories, socio-cultural meanings, values and identity re-moulds and refines the existing understanding and sense of place. Digital technologies have become a popular tool in re-creation of the past by creating a new body of knowledge and historical discourse based on identifying the gaps within our written histories. Designers and policymakers around the world have been exploring various tools and technologies such as diachronic modelling yet there is a gap in evidence-based understanding regarding the actual functioning and success of application for place making. This paper, therefore, sets out to scrutinise the role of digital technologies in facilitating digital place making. To do so, it investigates the potential of a new “digital heritage” narrative in the revival of the lost architectural narrative of the Dennys Lascelles Wool Store, Geelong. The proposed paper aims to investigate the potential of a new “digital heritage” narrative and story-telling as a means towards digital place making framework. While exploring the new and unique capabilities provided by the digital narrative in capturing, simulating and disseminating ‘lost’ heritage it will further imbue a sense of place by connecting the everyday city dweller.