Version 1
: Received: 29 August 2024 / Approved: 30 August 2024 / Online: 30 August 2024 (15:43:54 CEST)
How to cite:
Karbassi Yazdi, A.; Jamini, D.; Komasi, H.; Coluccio, G. An Analysis of Key Factors Driving Food Tourism Develop-ment: A Scenario-Based Approach in the Rural Areas of Iran. Preprints2024, 2024082258. https://doi.org/10.20944/preprints202408.2258.v1
Karbassi Yazdi, A.; Jamini, D.; Komasi, H.; Coluccio, G. An Analysis of Key Factors Driving Food Tourism Develop-ment: A Scenario-Based Approach in the Rural Areas of Iran. Preprints 2024, 2024082258. https://doi.org/10.20944/preprints202408.2258.v1
Karbassi Yazdi, A.; Jamini, D.; Komasi, H.; Coluccio, G. An Analysis of Key Factors Driving Food Tourism Develop-ment: A Scenario-Based Approach in the Rural Areas of Iran. Preprints2024, 2024082258. https://doi.org/10.20944/preprints202408.2258.v1
APA Style
Karbassi Yazdi, A., Jamini, D., Komasi, H., & Coluccio, G. (2024). An Analysis of Key Factors Driving Food Tourism Develop-ment: A Scenario-Based Approach in the Rural Areas of Iran. Preprints. https://doi.org/10.20944/preprints202408.2258.v1
Chicago/Turabian Style
Karbassi Yazdi, A., Hossein Komasi and Giuliani Coluccio. 2024 "An Analysis of Key Factors Driving Food Tourism Develop-ment: A Scenario-Based Approach in the Rural Areas of Iran" Preprints. https://doi.org/10.20944/preprints202408.2258.v1
Abstract
Food tourism, an increasingly vital sector within tourism, significantly impacts both the economic vitality and cultural enrichment of tourist destinations. It attracts a diverse range of visitors, both local and international, while enhancing appreciation for regional culinary traditions. This study employs scenario planning to uncover pivotal factors influencing food tourism in rural Iran. Methodologically, it combines objective-driven, descriptive-analytical approaches with future studies methodologies. Data sourced from literature reviews, field studies, and expert surveys, facilitated by MICMAC and ScenarioWizard software, identified six key drivers: promotional activities, pricing, food quality, infrastructure, government support, and investment. The study forecasts future scenarios based on these drivers, revealing optimistic, stagnant, and crisis condi-tions impacting food tourism development. To achieve favorable outcomes, prioritizing these drivers is essential, ensuring sustainable growth and seizing tourism opportunities in rural Iran. This research contributes by systematically analyzing critical factors driving food tourism using scenario-based insights, essential for sector longevity and prosperity.
Social Sciences, Tourism, Leisure, Sport and Hospitality
Copyright:
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
