TY - GENERIC DO - 10.20944/preprints202407.1591.v1 UR - http://dx.doi.org/10.20944/preprints202407.1591.v1 TI - Breaking Through: The Ambidextrous Key to Reshaping the Sustainable Marketing Capability of Time-Honored Enterprises T2 - Preprints AU - Li, Xiangyu AU - Inthurit, Danaikrit AU - Wu, MaoChun AU - Ou, Na AU - Qiu, Linjun PY - 2024 DA - 2024/07/19 PB - Preprints