@article{202408.0039,
	doi = {10.20944/preprints202408.0039.v1},
	url = {https://doi.org/10.20944/preprints202408.0039.v1},
	year = 2024,
	month = {August},
	publisher = {Preprints},
	author = {George Wilson and Oliver Johnson and William Brown},
	title = {Exploring the Use of Data Mining Techniques in Marketing Strategies},
	journal = {Preprints}
}