TY  - GENERIC
DO  - 10.20944/preprints202406.0096.v1
UR  - http://dx.doi.org/10.20944/preprints202406.0096.v1
TI  - The Impact of Integrated Marketing Strategies on Supply Chain Efficiency in Retail Businesses
T2  - Preprints
AU  - Mitchell, Eleanor
PY  - 2024
DA  - 2024/06/03
PB  - Preprints