@article{202406.0174, doi = {10.20944/preprints202406.0174.v1}, url = {https://doi.org/10.20944/preprints202406.0174.v1}, year = 2024, month = {June}, publisher = {Preprints}, author = {Gonzalo Díaz-Meneses and Maica Amador-Marrero and Neringa Vilkaitė-Vaitonė}, title = {The Power of Online Branding: A Closer Look at Canary’s Fashion Industry}, journal = {Preprints} }