TY - GENERIC DO - 10.20944/preprints202406.1584.v1 UR - http://dx.doi.org/10.20944/preprints202406.1584.v1 TI - The Impact of Supply Chain Visibility on Marketing Strategies in the Fast-Moving Consumer Goods (FMCG) Industry T2 - Preprints AU - Holloway, Samuel PY - 2024 DA - 2024/06/24 PB - Preprints