In the industrial sector, the financial gain is generally considered at the cost of environmental degradation. The environmental protection and economic benefit are common conflicting objectives in many optimization problems. In any multi-criteria problem, the most challenging part is to optimize the conflicting goals. But if these objectives become non-conflicting, then the problem can be solved with ease. This paper is all about minimizing the environmental impact of industrial processes while maximizing the net economic benefit. There is a general misconception of linking the environmental protection with a financial loss. This is not always true; the Eco-Efficiency or Cleaner Production Technology (CPT) is a perfect example to disprove this notion. Economics of CPT regarding water savings for the textile-processing sector in Pakistan has been analyzed in this paper. Changes in water use before and after the implementation of water conserving technologies in the textile sector of Pakistan from a study conducted by the Cleaner Production Institute (CPI) are utilized to perform a cost-benefit analysis. Direct financial benefits that could be achieved through the application of these technologies are presented only. Other environmental benefits, though not described here, are of no less importance. The study results reveal that very high potential of water savings exists for most of the investments on CPT.