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Key Challenges and Strategies Towards a Sustainable Business Environment by 2030

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Submitted:

02 June 2022

Posted:

03 June 2022

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Abstract
Existing research has focused on discussing various issues in isolation, e.g., climate change or deglobalisation, without capturing the geo-political, legal, socio-economic, and technological implications in a holistic manner, especially in China and Southeast Asia. This has hindered the derivation of clear guidelines to navigate the business environment in the next decade, thus leaving the business world with fragmented theories and concepts that are hard to amalgamate and turn into tangible business strategies. Thus, this study illustrates the key challenges that are likely to influence the stability and sustainability of the global business environment by 2030, as well as suggests the main business strategies to leverage to mitigate them. This contribution, for the first time, proposes an alternative holistic approach by highlighting the key threats to global business in the next decade, as well as suggesting clear action points to account for the main ones from geo-political, legal, socio-economic, and technological standpoints in a unified theory. Local and more tailored strategies are described and discussed as referred to various industries to help in navigating a deglobalised and more competitive market by 2030.
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Subject: Business, Economics and Management  -   Business and Management
Copyright: This open access article is published under a Creative Commons CC BY 4.0 license, which permit the free download, distribution, and reuse, provided that the author and preprint are cited in any reuse.
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