Preprint Article Version 1 This version is not peer-reviewed

Understanding Market Actors’ Perspectives on Agri-Food Data Sharing: Insights from the Digital Food Passports Pilot in Poland

Version 1 : Received: 29 October 2024 / Approved: 29 October 2024 / Online: 30 October 2024 (12:03:17 CET)

How to cite: Kosior, K.; Młodawska, P. Understanding Market Actors’ Perspectives on Agri-Food Data Sharing: Insights from the Digital Food Passports Pilot in Poland. Preprints 2024, 2024102366. https://doi.org/10.20944/preprints202410.2366.v1 Kosior, K.; Młodawska, P. Understanding Market Actors’ Perspectives on Agri-Food Data Sharing: Insights from the Digital Food Passports Pilot in Poland. Preprints 2024, 2024102366. https://doi.org/10.20944/preprints202410.2366.v1

Abstract

This study explored market actors’ perspectives on data sharing within Poland’s food passports pilot, which tested the feasibility of a digital system that provides reliable and comprehensive information on the origin, journey, and quality of agri-food products. Using thematic analysis, we identified factors influencing stakeholders’ willingness and motivations to share data. Our findings highlight the necessity of a clear value proposition for all actors within the production and distribution chain to invest resources and time in additional data exchange systems. For farmers, reducing burdensome reporting procedures and providing direct financial incentives were key motivators. Agri-food processing, transport and packaging companies viewed data collaboration as a practical tool to ensure high-quality raw materials and promote premium-priced food. Appropriate data management policies were critical for all stakeholders. While sustainability was recognized as important, opportunities for collaboration going beyond economic considerations were not widely explored. Additionally, concerns about data interpretation emerged as a significant issue. These findings suggest the need for data-sharing strategies that better align economic benefits with broader sustainability goals. Further research is also needed to examine how concerns about potential data misinterpretation limit stakeholders’ willingness to engage in data sharing initiatives.

Keywords

data sharing; digitalization; agri-food chains; traceability; transparency; sustainability

Subject

Business, Economics and Management, Economics

Comments (0)

We encourage comments and feedback from a broad range of readers. See criteria for comments and our Diversity statement.

Leave a public comment
Send a private comment to the author(s)
* All users must log in before leaving a comment
Views 0
Downloads 0
Comments 0


×
Alerts
Notify me about updates to this article or when a peer-reviewed version is published.
We use cookies on our website to ensure you get the best experience.
Read more about our cookies here.