Version 1
: Received: 25 October 2024 / Approved: 28 October 2024 / Online: 31 October 2024 (02:48:11 CET)
How to cite:
Teferi, E. T.; Worku, T. D.; Wassie, S. B.; Muller, B.; Abdulai, A.-R.; Termote, C. Heterogeneities in Farmers’ Preference for Advisory Services: A Choice Experiment of Vegetable Growers in North-Western Ethiopia. Preprints2024, 2024102466. https://doi.org/10.20944/preprints202410.2466.v1
Teferi, E. T.; Worku, T. D.; Wassie, S. B.; Muller, B.; Abdulai, A.-R.; Termote, C. Heterogeneities in Farmers’ Preference for Advisory Services: A Choice Experiment of Vegetable Growers in North-Western Ethiopia. Preprints 2024, 2024102466. https://doi.org/10.20944/preprints202410.2466.v1
Teferi, E. T.; Worku, T. D.; Wassie, S. B.; Muller, B.; Abdulai, A.-R.; Termote, C. Heterogeneities in Farmers’ Preference for Advisory Services: A Choice Experiment of Vegetable Growers in North-Western Ethiopia. Preprints2024, 2024102466. https://doi.org/10.20944/preprints202410.2466.v1
APA Style
Teferi, E. T., Worku, T. D., Wassie, S. B., Muller, B., Abdulai, A. R., & Termote, C. (2024). Heterogeneities in Farmers’ Preference for Advisory Services: A Choice Experiment of Vegetable Growers in North-Western Ethiopia. Preprints. https://doi.org/10.20944/preprints202410.2466.v1
Chicago/Turabian Style
Teferi, E. T., Abdul-Rahim Abdulai and Céline Termote. 2024 "Heterogeneities in Farmers’ Preference for Advisory Services: A Choice Experiment of Vegetable Growers in North-Western Ethiopia" Preprints. https://doi.org/10.20944/preprints202410.2466.v1
Abstract
This study investigated vegetable farmers’ willingness-to-pay (WTP) for private advisory services in northwestern Ethiopia. Understanding farmers' preferences for modernizing agricultural advisory services is essential for enhancing the productivity and profitability of smallholder farming. The study assessed WTP for improved advisory services using data from 393 farm households in northwestern Ethiopia. Data from discrete choice experiments were analysed using a random parameter logit model. The results revealed the existence of heterogeneity in farmers’ WTP for vegetable advisory services. Household educational status and age influenced preferences for advisory service features. Farmers preferred enhanced services with frequent visits from agricultural experts and hands-on, field assistance over digital short message service (SMS) and voice-based advice. Additionally, they were more willing to invest in services that focused on leafy vegetables than on fruity vegetables or roots and tubers. The results suggest that the push for commercializing agricultural advisory services should consider contextual differences in smallholders’ preferences.
Biology and Life Sciences, Agricultural Science and Agronomy
Copyright:
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
